Wholesale Tier Pricing: Increase Margins with Volume-Based Discounts
Tier Pricing (Wholesale Advantage) is a pricing structure where discounts increase at higher purchase volumes. It rewards retailers who commit to larger orders.
In toy and miniature retail, tier pricing helps sellers improve margins on trending toys and Amazon FBA products. It’s a key tool for optimizing an Amazon stocklist while maintaining healthy profitability. Toy wholesale suppliers structure profitable toys wholesale offers around tier pricing to move volume efficiently.
Example in practice:
A retailer moves from Tier 2 to Tier 3 pricing on terrain sets, reducing unit cost by 12% and improving ROI.
Why does this matter?
Tier pricing directly impacts:
- Margin
- Scalability
- Purchasing strategy
